Uber Rebrand

I was the design director for the recent Uber rebrand. We partnered with Uber to reimagine how the world moves, creating a system that connects with all modes of transportation, in all places, for all people. The project was an intensely collaborative effort between Wolff Olins, the Uber Brand Experience Team, and MCKL Type Foundry.

Full case study coming soon. Until then, you can read more here and here.
You can read what press had to say here and here.